Reading Time: 2 minutes
QTech Games is the leading games distributor in emerging markets. It has announced its latest partnership with AD LUNAM. This rising star of the arcade genre comes from the portfolio of award-winning 1X2 Network igaming brands.
The deal will see yet another state of the art igaming platform launch a variety of games that are differentiated and aimed at casual players.
AD LUNAM aims to deliver never-before-seen content to appeal to current generations of online gamers who expect more. This studio, with its dedication to innovation and bold mechanics that are both intuitive and yet challenging, is dedicated to revolutionizing igaming. Its reach in Asia and other emerging market matches perfectly up with QTech Games.
AD LUNAM is a new product range extension for the parent company. It sits alongside other studio brands like 1X2 Gaming, Iron Dog Studio and 1X2 Gaming Retail.
AD LUNAM’s new games, nontraditional concepts and branded offerings will enhance the arcade-style options available to QTech Games partners. This studio’s games will include popular franchises such as “crash” video games where a multiplier scale starts to grow and players are required to test their nerve before an end-game random event occurs.
This format, which originated in the video gaming industry, has gained popularity in digital and cryptocurrency casinos due to its simplicity, and thrilling user experience. These games combine video game components and social media features with “smart gamification” features to create a more immersive experience. Interactive games offer a completely different experience. The players enjoy being active participants, as they decide when to cash out. This genre gives players a sense of control in the first person, combined with a video-slot and betting experience. These games have the highest conversion rate from the next generation, especially millennials.
AD LUNAM also will showcase a suite engaging digital content which delivers desired social, multiplayer and arcade quality gameplay. This allows the next igaming generations to play at their own terms in QTech Games’ patchwork of multiple territories that demand their unique solution for player preferences.
QTech is the fastest growing distributor in Asia, according to recent history. Its platform offers the most comprehensive gaming portfolio, which has been localised in each region. Native mobile apps are available, as well as powerful marketing and reporting tools and 24/7 support in local languages.
Daniel Long said: The thirst of AD LUNAM for diverse, state-of-the art content is insatiable. And the launch of the Maverick Series pays a fitting tribute to this fact. Our top operators are covered by QTech Games for the highly-requested arcade gaming vertical wherever they choose to set up their stage on the global stage.
Together, we can raise the bar even higher and create a more localised experience that caters to players from all over the world. We are eager to see the performance of these games in a variety of untapped markets.
Alex Ratcliffe said: “We are thrilled with the incredible uptake we’ve seen of our flagship Maverick game since it launched earlier this year. On launch, we said that Maverick was built based on feedback from operators. The follow-up MaverickX also followed the same philosophy. It’s wonderful to see QTech Games extend AD LUNAM’s global reach with a platform that has such a broad and trusted distributional range. “We have a growing portfolio of arcade and alternative titles that I am sure their diverse demographics will love.”
