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Before we start, congratulations to Evoplay for a fantastic 2022, with top-profile deals with Bragg, Novibet, Relax Gaming, and Bragg! Could you please talk about the deals and what it means for you as an organization?
Evoplay’s 2022 success was a definite success! Despite the fact that it was one of the most difficult calendar years due to the conflict in Ukraine, it was definitely a success for Evoplay! We were able to achieve new heights through our product creation and business development. This allowed us to strengthen our position as a top iGaming developer.
Partnerships with top-tier companies have proven that titles are well received by the best and most important in the industry. This motivates us to keep impressing our peers by providing high-tech entertainment that engages and inspires a wide audience.
We’re looking forward to ICE in a few months. What are you bringing to delegates and what can visitors look forward to at your stand?
ICE London is a favorite meeting point for us. We enjoy liaising and networking with industry leaders as well as like-minded associates. The Evoplay team loves to visit London and meet up with potential and current partners.
We have updated our stand this year to bring it into line with our next-generation vision. This stand perfectly compliments our best titles and solutions. Make sure to stop by the N6-150 stand when visiting – especially if your goal is to find exclusive and cutting-edge products that will enhance your offerings.
Looking back over the past years, Evoplay really has made a name itself as a standout provider with next-gen titles like Star Guardians or Dungeon: The Immortal Evil. What’s in store for 2023 and what kinds of titles will we soon see?
Our world-class gaming products are well-known and we intend to build on this reputation. We are already in the process of developing a new flagship title and other exciting gaming products, which will undoubtedly shake up this industry more than it has already.
We’ll be focusing our efforts on instant games and slot machines in 2023. This will allow us to reinvent these verticals by adding gamification layers, and more exciting mechanics. We are also pleased with the response to our Penalty Shootout, Pennalty Series and Football Bet titles. Therefore, we look forward to continuing in the world of football.
Game development – based on your vast industry experience, how do you see the industry changing and what are the next-gen players seeking?
As a game developer, our job is to cater to this new audience. These younger players are already familiar with digital entertainment thanks to their use of Youtube, TikTok, Netflix and other video games. You must be able to target the differences between generations as a supplier.
Next-generation players are very picky and will often only choose the best games. Evoplay is passionate about what it does. We are constantly analyzing player data and analysing the results to see what we can do better.
It’s time to make predictions for European Gaming readers! What key markets should we be focusing on this year and what regions have the greatest potential?
Our development strategy includes Canada, Mexico, Spain, Portugal, Spain, Greece, Portugal, Spain, Canada and the Nordic countries. A primary focus is on Finland. LatAm is another area where we want to establish our presence. We saw a phenomenal 560% increase in Bet Sum in 2022. Evoplay’s exceptional products are available on many platforms around the world, so be prepared!
