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Cybeart, a leading brand in the chair market across Canada, India, and the Middle East, has been named as the official merchandising partners of India’s renowned cricket team, Gujarat Titans, on a multiyear agreement.
Cybeart, which has expanded its global reach by entering India last year, has partnered up with some of the most prominent Esports teams, IPs, and youth events in the country. The brand’s association with Gujarat Titans has seen them enter the Indian cricketing scene in just four months. Cybeart and the Gujarat Titans have partnered to bring the futuristic, high-quality chairs to the cricket team.
Krutik Patel, founder of Cybeart, spoke out about the importance of this unique partnership. This partnership is the first step to entering Cricket and diversifying from Esports specifically to reach a wider audience. Gujarat Titans is one the most beloved teams in India. They have won numerous awards and titles in the country’s most popular cricket league. This partnership will enable us to create an environment that values ergonomics. The association will offer fans the best chairs on the market, branded by their favorite team, and a luxurious viewing experience .”
The Gujarat Titans are a top team in India’s T20 cricket circuit. They host some of the most prominent international cricket players like Hardik Pandeya, Shubhman Gil, Rashid Khan and David Miller. The unique chairs will be available in both the team rooms and KIOSKS at the home field, where they will serve as an experience center.
“Since our inception, we have partnered up with brands that represent innovation, excellence, and a new-age approach towards business. Cybeart has created a unique niche with their futuristic chairs and continues to grow. “We welcome Cybeart into the Gujarat Titans family, and look forward to an enriching association that strengthens with age,” Arvinder Singh said.
Coherent Market Analysis’s report states that the global gaming chair market was valued in 2021 at USD 1126.36 millions. By 2030, it is expected to grow at 7.8% CAGR to reach USD 2034 million. This industry is growing because of the rise in health concerns and longer work hours.
Cybeart and Gujarat Titans have partnered to help them achieve their goal of revolutionizing
