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UFC is the premier mixed martial arts organization in the world. Betclic is one of Europe’s leading online gambling and sports betting companies. They have announced an exclusive partnership that makes Betclic “Official Betting Partner” for UFC in France.
Betclic is also the presenting sponsor for the highly anticipated UFC FIGHTNIGHT PARIS, which will take place on the Accor Arena in Paris on September 2. UFC held their first event in France in 2017, following the legalisation in 2020 of the sport. A sold-out audience witnessed Frenchman Ciryl Ganes stop Tai Tuivasa in front of a sold out crowd. The Accor Arena is expected to be filled with a large crowd, and Betclic will be present on UFC’s digital platforms as well as inside the Octagon.
Nicholas Smith, UFC Vice-President Global Partnerships said that France is an extremely important market for the UFC. During the hard work of the company to get MMA recognized, our main objective was to establish meaningful and impactful partnerships with local organizations. We look forward to working with Betclic to improve the online gambling experience for our fans and to bring exciting activations to an upcoming event in Paris.
Betclic’s Managing Director, Nicolas Beraud said, “We are thrilled to be UFC’s first partner on our three major markets: France, Portugal, and Poland. UFC has done amazing things to develop the sport of MMA. Our mission is to partner and promote emerging sports, and increase the passion of fans. This partnership will allow us to offer a unique experience, with more interactivity at UFC events. We’ll also be able to surprise them on UFC Fight Night Paris September 2.