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Nikola Jokic – NBA Finals MVP and NBA Champion – has been appointed as the first brand ambassador for Superbet Serbia. The agreement covers all Superbet products and CSR initiatives across Serbia.

Nikola Jokic is a centre for the Denver Nuggets in the National Basketball Association. He was the NBA Finals Most Valuable Player for the same 2022-23 season with the Denver Nuggets.

Nikola Jokic, a five-time NBA All-Star, was also named to the All-NBA Team five times and received the NBA Most Valuable Player award (MVP) for the seasons 2020-21 and 2021-22. He is one of the most popular athletes in Serbia. He was a member of the Serbian national basketball team, which won the silver medal in the 2016 Summer Olympics in Rio de Janeiro.

Thanassis Kanouris is the Country Manager for Superbet Serbia. “We are honored and thrilled that Nikola Jokic will be joining our team. He is a great athlete who is unique, and he stands out as the type of player that focuses on team objectives. This is a quality which is in line with our core values.

“Nikola’s reputation as a world-class basketball player, with an impressive track record, is testament to his talent and global appeal. Through this ambassadorship, we are proud to work with him to showcase his outstanding qualities and inspire audiences by his values.

Nikola Jokic is a great ambassador for Superbet and the unique entertainment products we offer in Serbia.

Nikola’s motto was “The most important thing to do is assist.” We and Nikola share the same passion: to thrill millions of sports fans around the globe.

“Serbia represents a strategic market in Superbet’s wider European expansion. Having such an iconic sportsman in our team, is both an exciting opportunity and an expression of respect to local sports fans.”

Nikola Jokic stated: “I’m delighted to be partnering with Superbet. A company that is renowned for its unique ability to connect sports fans from across Europe with thrilling events in the world of sport. Superbet shares my commitment to improving the fan experience.

The Superbet team demonstrates professionalism and respect towards their customers. The company’s commitment to responsible gaming is one of the main reasons I chose this brand as a partner.

“I am convinced that the passion and energy they put into nurturing sports communities in the future will be a major factor. We can work together to build a future for Superbet, by working on long-term strategies and finding new synergies.

I am excited to work with Superbet and create exciting moments for fans across Serbia and beyond.

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