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Operator launches dynamic casino content
Light & Wonder, Inc. has brought new worlds to South Africa’s players after delivering their first-party content Hollywoodbets, the market leader.
Light & Wonder has launched its iGaming business in the fast-growing regulated iGaming sector of the country, following approval by both the Mpumalanga economic regulator (MER) and Western Cape Gambling and Racing Board.
Hollywoodbets players will be able to access content from third-party studios including ReelPlay and Big Time Gaming. They can also enjoy content from Gaming Realms. Inspired, Elk Studios. Relax. G Games.
The live casino products of the Company, powered by Authentic Gaming, have been a success in the area for the last three years. Light & Wonder’s entry into the online gaming market in Africa is significant, given that the company has a strong history in land-based environments on the continent where its titles consistently rank among the top performers on gaming floors. The games are now ready for players, and represent a new step in the Company’s global strategy of omni-channels.
James Bustin said, “Entering South Africa’s online regulated marketplace is an exciting move for Light & Wonder. It allows us to deliver on the promise to bring new worlds of fun to consumers around the globe.
“We’re excited to launch our online games, which we know South Africans love to play in land-based casino. We look forward to launching more content from our partners studios in the next few months.”
Wayde Dorkin, Head Product at Hollywoodbets, said: “We are committed to providing our players with the best casino experience possible. This launch of Light & Wonder gives us access to a variety of compelling content in a new and powerful market.
The initial range of games created by Light & Wonder are impressive, but this is just the beginning. We are excited to add other third-party studios by integrating Light & Wonder’s platform.
