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We are back with our weekly update of American gambling news! We will be reviewing the highlights of the American gambling sector, including the latest news, new partnerships and more. Keep up to date by reading on.
Latest News
Gaming Laboratories International has announced that Ginnie Hollis, Samantha Powell and the global leadership team of the company have been promoted to vice president positions.
After an investigation revealed that the companies were offering online gambling in Michigan without a license, the Michigan Gaming Control Board has sent cease-and desist letters to the three companies. Two of the companies are located in the US while the third is located overseas.
Jackpot Digital announced that it received approval for licensing from Mille Lacs Band Of Ojibwe Gaming Regulatory Authority. This is the regulator of Grand Casino Mille Lacs in Onamia Minnesota. The Company needed the vendor license to install their casino machines at Grand Casino Mille Lacs.
BetMGM has debuted the first part of a star-studded three-part teaser campaign to promote the company’s very first Big Game television commercial. The upcoming series, which features the pairing of Tom Brady with Wayne Gretzky and actor Vince Vaughn for the first time, marks a historic moment for BetMGM.
Fanatics Betting and Gaming is a subsidiary company of Fanatics Holdings. A global digital sports platform. The Fanatics Sportsbook and casino was launched in Pennsylvania. Sports fans in Pennsylvania and visitors will be able download the Fanatics Sportsbook on iOS or Android to begin their Fanatics Sportsbook Experience.
Seminole Hard Rock promoted Keith Sheldon as President of Entertainment and Brand Management at Seminole Gaming and Hard Rock International. Sheldon’s expanded role will include brand management, consumer-marketing, brand partnerships, and sponsorship revenue generation. Sheldon continues to report to Jim Allen who is the Chairman of Hard Rock International, and CEO of Seminole Gaming.
Partnerships
Sao Paulo announced Superbet to be the main sponsor of the next three year. The contract between Tricolor and a newly arrived European betting house is worth $22 million.
U.S. Integrity and LIV Golf have announced a partnership to monitor gaming integrity, educate players and ensure compliance. This partnership gives LIV Golf access to ProhiBet – an innovative technology developed by Odds On Compliance that detects prohibited gambling behavior.
International Game Technology PLC announced that IGT Global Solutions Corporation has signed a contract extension of three years with the Virginia Lottery. When the extension is added to the original contract’s duration, it will extend through October 2033. Three one-year extensions are also available.
AndaSeat is a pioneer of ergonomic gaming chairs. The Kaiser 3 Pro marks a new chapter for comfort and innovation. Along with the exciting launch, AndaSeat announced a historic partnership with Top Esports – a leading name within the esports sector.
TUMS partnered with DraftKings for the launch of TUMS Prop Bites. This platform allows players to select free food choices during Super Bowl, and compete to win cash prizes. The free-to play game allows players to choose from a variety of American favourites such as pizza, buffalo wings and chips and dip. The winners can win a share in $10,000 by choosing the foods that “have won America’s hearts and stomachs.”
