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Industry leader now live with its exciting online casino and Sportsbook
JNS Gaming, an ambitious iGaming startup, has officially relaunched LynxBet as its new online sportsbook and casino brand in partnership with Delasport, a leading platform provider. The new design is designed to provide a whole new level of entertainment with its immersive interface.
The self-described ‘Land of LynxBet,’ was developed by casual players with the influence of metaverse on the digital space in mind. The brand combines escapism with vibrancy and animations for a fun, responsible iGaming environment. Users are invited to explore a range of environments determined by the variety of verticals available. The Lucky Lynx mascot is a great way to make the brand more appealing.
LynxBet is focusing on building a strong player base in South America, Canada and Asia. This will be achieved by focusing on localised services, such as customer support in each language offered via email or live chat. To create a more personalized player experience, regional teams have been created. This will be boosted by significant marketing investments and partnerships with local ambassadors who will be announced in the coming months. Localised payment methods for each jurisdiction are also available.
LynxBet is licensed under Tier 1 Isle of Man Gaming and, just like Delasport’s, it’s committed to responsible gaming. It offers self-exclusion, time-out, and deposit limits, along with easy-to-use facilities for time-out and self-exclusion.
JNS Gaming has a strong investment behind it and is run by an experienced senior management team in the global gaming and betting industry. The company is led by Jeremy Taylor who was previously Managing Director of Genting Casinos UK, and Group Marketing Director for Betsson Group.
JNS Gaming’s CEO Jeremy Taylor commented on the relaunch of LynxBet: “Following many months of hardwork behind the scenes, reintroducing LynxBet into the market after partnering up with Delasport, is an exciting time for JNS Gaming. We know how saturated and competitive the iGaming market is. That’s why we created an immersive platform to offer players something different. Delasport shares our philosophy of creating a brand and player experience that is different from other white label operators. Their fantastic product, roadmap of innovation and reputation are all factors in this.
JNS Gaming, in a nutshell, is a start-up iGaming company like none other. We are ambitious and believe that our unique player journey will capture players around the world. In the months to come, we’ll be revealing new developments that illustrate our desire for LynxBet reach new heights.”
Delasport’s CEO Oren Cohen shwartz said: “We are extremely pleased to have gone live with Lynxbet. We are securing our position as the global leader for Sports Betting and Casino solutions. “I am confident that Lynxbet’s players will enjoy a modern, unique and personalized betting experience. I also believe that our partnership will prove fruitful.”
