Volvic extends partnership by two years with BIG

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The Esports Federation of India has partnered up with FITGMR Inc. to develop a high-performance, sustainable and healthy growth in the Indian Esports Industry.

The partnership will last for several years and see FITGMR work closely with ESFI to provide in-game training and coaching. This partnership, which will span several years, will see FITGMR working closely with ESFI teams to provide in-game coaching and performance training.

FITGMR also provides comprehensive training for coaches in India. This will help them gain the knowledge and expertise needed to guide their players to success.

“We’re thrilled to announce our partnership with FITGMR, which will provide a wealth resources for our players and help them take their game to the level they desire. ESFI’s “Athlete First” approach will help our athletes grow and thrive in competitive gaming. This partnership is a testimony to this commitment. FITGMR, with their team of experienced coaches and their unique approach to development, will help our athletes reach their full potential as they prepare for prestigious tournaments like the Asian Games. We are excited about the positive impact that this association will have and look forward to beginning with it,” said Lokesh Suji. Director, Esports Federation of India & vice president of the Asian Esports Federation.

FITGMR, which has partnered with both the International Esports Federation and the internationally renowned Esports organisation Cloud9, has a track record for training players in order to reach peak performance levels. This is a great way to build a solid foundation for success over the long term. The company’s partnership with ESFI will help the growth of the nation’s gamers. It will not only develop healthy habits and mindsets, but also provide the data, coaching in-game, and feedback they require.

“ESFI and FITGMR both are committed to delivering the results in a right manner. The opportunity to build the right infrastructure with physical and mental health of players incorporated means that players can thrive in their game while maintaining a healthy lifestyle. This infrastructure is essential for Esports to be successful in the long term. We were impressed by ESFI’s unwavering commitment and dedication to nurturing Indian Esports Talent. “Collaborating with ESFI is a great privilege and honor for us,” said Kristin Andersen, CEO and co-founder of FITGMR.

According to the latest ‘Windows of Opportunity Report’ by FICCI/EY, the number of Esports gamers in India has increased from 600,000.00 in 2021, to 1,000,000 in 2022 and is expected to reach 2,5 million in the year 2023.

The partnership between ESFI & FITGMR is a major step forward in the well-being of Esports athletes and highlights the importance physical fitness & health within the Esports Industry.

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