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The Malta Gaming Authority has granted a licence to EveryMatrix’s JackpotEngine gamification software, which allows brands to add a configurable layer of jackpots to any game.
EveryMatrix will be able to integrate and offer its innovative product with hundreds of Malta-licensed brand.
JackpotEngine is an integrated Jackpot Management System, available via EveryMatrix’s productivity platform CasinoEngine. It allows operators to create, configure, and control their jackpots in any vertical or player segment, regardless of the casino.
The product increases acquisition and provides an incentive to players to stay loyal to the brand, increasing retention and lifetime value. Every game round provides additional excitement and more chances to win, resulting in longer game sessions.
UPLIFT GAME ROUNDS AND BET SIZE
The comparison of the game session metrics of two EveryMatrix clients comparing games played before and after being assigned to a JackpotEngine-powered jackpot showed extremely positive results. The number of rounds in each session increased by 25% and 11%, and the average bet amount increased by 30% and 50%.
JackpotEngine is designed for markets that are regulated and offers the option to stay fully compliant when traditional bonusing options are limited or non-existent.
Operators can control the games that offer a jackpot, as well as the segmentation of players, the winning probability, the seed amount, the winning cap, the contribution distribution and the split between the operator and player. They also have access to real-time reporting and monitoring of jackpot transactions.
Stian Engeler, Head, CasinoEngine at EveryMatrix, said: The testing we have done in our first phase has shown an exceptional increase in game rounds and session times. We are confident JackpotEngine is going to be a game-changer.
JackpotEngine is now available to EveryMatrix Operators via CasinoEngine or SlotMatrix, a pure B2B Aggregation Solution. This includes the entire library of content including 140+ integrations with 250+ game studios in multiple verticals.