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Azerion launched “Smart Content”, a AI-powered solution which combines video content and advertising technology onto its platform. Smart Content’s library of unique, brand-safe videos contains over 10,000 clips. This video library is seamlessly integrated with Azerion’s platform for video monetisation. Content produced by Azerion covers a wide range of topics in various IAB categories, and is available in seven different languages.
Smart Content helps publishers find the right video content to ensure maximum engagement and relevance. Damian Hartmann is the Product Director for Smart Content at Azerion.
We are committed to keeping Azerion on the cutting edge of technological advances in generative AI, machine learning and enhancing our value proposition for publishers. Azerion’s Vice President Technology Daan Boekestein said that Smart Content will help publishers increase their campaign reach, boost traffic and engagement, and maximise their yield.
Azerion has become the European partner of choice for advertisers looking for a digital environment that is easy to use, affordable and safe for brands. Azerion’s video advertising platform has been diversified since its acquisition of VLYBY in October. Azerion’s Smart Content is a new video advertising solution that combines a variety of premium content with its existing technology. This allows online publishers to reach a sophisticated audience with content that matches their interests and expectations.
