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Rightlander Limited has appointed digital marketing expert Sarafina Wolde Gabriel as its Chief Strategy Officer. This marks a new phase of innovation and strategic expansion for the global compliance management solutions provider.
Rightlander, a specialist in advertising and affiliate compliance, is proud to announce that Sarafina Gabriel has been appointed as Chief Strategy Officer.
Wolde Gabriel will be working closely with Ian Sims and the rest of the management team in her new position to develop and implement strategies that will accelerate the growth of the company on a worldwide scale.
Ian Sims said, “Sarafina has a wealth experience and a track record of proven success in strategic business planning and development.” “We’re confident that Sarafina’s innovative thinking and strategic approach are going to be crucial as we grow our business and expand into new markets.”
Wolde Gabriel will be responsible for expanding Rightlander into new markets, verticals and product categories, evaluating new potential opportunities and building strategic business partnerships. This strategic vision is in line with the company’s goal to improve its market position, and meet the ever-changing needs of customers around the globe.
She said of her appointment: “I’m thrilled to be joining Rightlander Limited, and I am committed to contribute to the company’s forward-looking strategy.” I am looking forward to working with Ian, the team and other members to create new strategies and explore opportunities that will drive global expansion.
Wolde Gabriel is a seasoned digital marketing professional with 19 years’ experience. He brings to Rightlander a wealth in knowledge and leadership in the iGaming sector.
She began her career with Paysafe Income Access in 2004 and made great strides. She eventually served as CMO of the company until 2016. Her tenure at Paysafe has been decorated with a number of industry awards that highlight her expertise and drive for success in digital marketing.
She established important business partnerships and directed innovative marketing strategies in her last role as VP of Strategy for Income Access. This contributed to the global expansion of the company. Wolde Gabriel made a strategic change in 2022 when she joined GeoComply as a senior manager. She continued to excel at new business development, global expansion, and establishing key partnerships.
Wolde Gabriel holds a Masters Degree in Marketing, from the University of Surrey in UK, and a bachelor’s degree, in International Business and Marketing, from Concordia University in Montreal. She is an active member of her community and served as President of the African Students Association at Concordia University.
Wolde Gabail’s addition to the leadership team of Rightlander Limited reflects Rightlander Limited’s commitment to enhancing its strategic direction, and to accelerating its growth trajectory.
Visit www.rightlander.com for more information about Rightlander Limited, its services and comprehensive range.
